Family owned and operated by George & Georgene Rose(brother & sister). Yellow Brick Road Ice Cream Shops have been bringing frozen treats and joy to the Jersey Shore since its inception in 1995. Conveniently located at 754 Mantoloking Road in Brick and 1857 Hooper Avenue in Toms River, both YBR locations offer a variety of ice creams, yogurts and Italian ices. In addition to cups and cones YBR offers custom cakes -with advance notice- and has grab and go cases with ice cream cakes, ice cream sandwiches, brownie pizzas and other novelty dessert items for that special occasion!